Personalised Kids Gifts, Made in Melbourne

Some gifts are opened, admired, and quietly put away. The ones that get used every day are the ones with a child's name on them. Welcomenest is an editorial boutique of personalised, hand-embroidered pieces for childhood — made to order in our Melbourne studio, for the people buying a gift that has to last longer than the wrapping.

The personalised toddler backpack gift

The Personalised Toddler & Kids Backpack is the piece most people come for. You choose the colour, the size, and the name — up to ten letters, hand-embroidered — and it arrives ready for daycare, weekends, and the pram basket. It is the gift a toddler recognises as theirs before they can read it.

A name backpack for kids, chosen from Australia

Made to order and shipped across Australia, each backpack comes in five quiet colours and two sizes, with a choice of fonts and thread colours. Because every piece is embroidered to order in our Melbourne studio, allow five to seven days before it ships — worth planning for when the gift is for a birthday or a first daycare day. See the colours and start a name.

Made to order in our Melbourne studio

Nothing is mass-printed or held on a shelf with someone else's name on it. Each order is stitched when it is placed, which is why the finish holds up to being carried, dropped, and carried again. The same care runs through the rest of the range — sun hats, blankets, and daycare pieces that can be named to match.

Gifts that get kept

The measure of a good children's gift is whether it survives the year. A named piece rarely gets lost, rarely gets handed on by mistake, and tends to become the thing a child asks for by name. If you are buying for a birthday, a new baby, or a first day, the backpack is the place to start.