Care instructions

Welcomenest pieces are made to last through every stage of childhood. With the right care, the materials soften beautifully and the embroidery holds. This guide covers each material in our range.

Organic cotton terry — towels and bibs

GOTS-certified organic cotton terry softens with every wash. Machine wash cool — 30 degrees or below — with similar colours. Tumble dry low or line dry in shade. Avoid fabric softeners; they coat the loops and reduce absorbency over time. A warm iron on the reverse is fine, though terry rarely needs it.

Double-gauze muslin — swaddles and wraps

Muslin opens up and becomes more breathable with use. Wash cool on a gentle cycle, separate from heavier items so the weave isn't snagged. Line dry where possible. A cool iron will smooth the gauze if you'd like a crisper finish, though most mums prefer the relaxed drape that comes naturally.

Canvas — backpacks and library bags

Heavy-weight canvas is built for daily carrying. Spot-clean with a damp cloth and a gentle soap for everyday marks. For deeper cleaning, hand-wash in cool water and air-dry flat — never tumble dry, as the heat can warp the structured panels and stress the seams. Avoid bleach.

Insulated lunch bags

Wipe the inside lining with a damp cloth after each use; the food-safe lining is designed for this. The outer fabric can be spot-cleaned with a soft cloth and mild detergent. Don't submerge or machine-wash — the insulating layer between the linings is not built for soaking. Air dry fully before storing.

Plush — Native Koala

Surface-clean only. A soft cloth, cool water, and a drop of mild detergent will lift most marks. For a deeper clean, hand-wash in cool water, press out gently in a towel — never wring — and air dry flat in shade. Brush the plush gently with a soft-bristle brush once dry to restore the pile.

The embroidery, across every material

Turn pieces inside out before washing. Wash cool, skip the dryer where possible, and avoid bleach and fabric softeners — both shorten the life of the thread. A warm iron on the reverse will reset any stitches that look rumpled.

Treated this way, the hand-embroidery will outlast the fabric beneath it.