{"title":"Newborn","description":"\u003cp\u003e\u003cem\u003eThe slow first year. Hours that stretch like long mornings.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003ePieces designed for the newborn stage are in development. Tell us where to send a note when the first one ships.\u003c\/p\u003e","products":[{"product_id":"personalised-hooded-baby-towel","title":"Hooded Baby Towel","description":"\u003cp\u003eA bath-time keepsake for the first soft year.\u003c\/p\u003e\u003cp\u003eGOTS-certified organic cotton terry, brushed soft against newborn skin. Generously sized to wrap them through the full first year — the kind of piece that softens with every wash and ends up in a sibling's hands by the time it's done.\u003c\/p\u003e\u003cp\u003eMade in our Melbourne studio.\u003c\/p\u003e\u003ch3\u003eDetails\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eGOTS-certified organic cotton terry\u003c\/li\u003e\n\u003cli\u003eHooded design, sized for newborn through 12 months\u003c\/li\u003e\n\u003cli\u003eSix soft-natural colourways: cream, sage, clay, blush, ink, oat\u003c\/li\u003e\n\u003cli\u003eFree AU shipping over $80\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Welcomenest","offers":[{"title":"Default Title","offer_id":48476461695159,"sku":"WN-NB-HT-001","price":79.0,"currency_code":"AUD","in_stock":true}]},{"product_id":"personalised-muslin-wrap-set-3-pack","title":"Muslin Wrap Set (3-pack)","description":"\u003cp\u003eThe hospital-bag staple, made properly.\u003c\/p\u003e\u003cp\u003eA three-pack of double-gauze muslin wraps in GOTS-certified organic cotton — soft from the very first wash, softer with every one after. True swaddle size, 120 × 120 cm. Pack one in the hospital bag and keep two folded by the change table.\u003c\/p\u003e\u003cp\u003eMade in our Melbourne studio.\u003c\/p\u003e\u003ch3\u003eDetails\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eThree wraps per set, 120 × 120 cm — true swaddle size\u003c\/li\u003e\n\u003cli\u003eGOTS-certified double-gauze organic cotton\u003c\/li\u003e\n\u003cli\u003eSix soft-natural colourways: cream, sage, clay, blush, ink, oat\u003c\/li\u003e\n\u003cli\u003eFree AU shipping over $80\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Welcomenest","offers":[{"title":"Default Title","offer_id":48476461727927,"sku":"WN-NB-MW-001","price":99.0,"currency_code":"AUD","in_stock":true}]},{"product_id":"personalised-knot-hat-booties-set","title":"Personalised Knot Hat + Booties Set","description":"\u003cp\u003eThe first photo you'll take when you bring them home.\u003c\/p\u003e\u003cp\u003eA matched newborn knot hat and bootie set in GOTS-certified soft organic cotton, with a single hand-embroidered initial on the hat. Designed for the first soft weeks — the kind of piece that ends up in the keepsake box.\u003c\/p\u003e\u003cp\u003eMade to order in our Melbourne studio. Allow five to seven days from order to door.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGOTS-certified organic cotton\u003c\/li\u003e\n\u003cli\u003eHand-embroidered single initial on the hat\u003c\/li\u003e\n\u003cli\u003eMade to order — no two are the same\u003c\/li\u003e\n\u003cli\u003eNewborn size, fits 0–3 months\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Welcomenest","offers":[{"title":"Default Title","offer_id":48483883122871,"sku":"WN-NB-KB-001","price":49.0,"currency_code":"AUD","in_stock":false}]},{"product_id":"personalised-bib-burp-cloth-set","title":"Bib + Burp Cloth Set","description":"\u003cp\u003eFor the early weeks, when feeds are constant and so are the small messes.\u003c\/p\u003e\u003cp\u003eA matched bib and burp cloth in GOTS-certified organic cotton terry. Soft against new skin, generous enough to actually do the job, considered enough to feel like a gift even when bought for your own.\u003c\/p\u003e\u003cp\u003eMade in our Melbourne studio.\u003c\/p\u003e\u003ch3\u003eDetails\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eGOTS-certified organic cotton terry\u003c\/li\u003e\n\u003cli\u003eSnap closure on the bib\u003c\/li\u003e\n\u003cli\u003eGenerous burp cloth, sized for the shoulder it actually lands on\u003c\/li\u003e\n\u003cli\u003eSix soft-natural colourways\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Welcomenest","offers":[{"title":"Default Title","offer_id":48483883253943,"sku":"WN-NB-BB-001","price":45.0,"currency_code":"AUD","in_stock":false}]}],"url":"https:\/\/welcomenest.com.au\/collections\/stage-newborn.oembed","provider":"Welcomenest","version":"1.0","type":"link"}